Launch Your Online Store with Shopify

If you want to develop a website that sells products online, but aren’t quite sure how to get it done… rest easy, Mystic Design and Print can help point you in the right direction.

Launching an online store can feel like a daunting task – we’ll take you through everything you need to do, step by step, on your way to success.

There are a few different methods of selling products on your website: Integrating a merchant service, like; Quickbooks, integrating Paypal, social media paid ad’s, Volusion, or Shopify. There is most definitely other options, but these are just a couple options available for small businesses eager to sell online.

Shopify is our recommended Customer Managed (CMS) Storefront application. Shopify is easy to access online anywhere and is the most user-friendly do-it-yourself option available for ecommerce websites. Don’t worry if you get hung up anywhere along the way, Mystic Design and Print is a Shopify Partner and is happy to provide customer service for all Shopify products.

Let us tell you about 5 top reasons we have chosen Shopify for our customers.

All the features you want, none of the hassle

Shopify makes it easy to build and manage your online store.

Your ecommerce website

Impress your customers with a beautiful online store and a secure shopping cart.

1) Storefront Design Options
With 100+ professional design themes to choose from, you’ll love how your website looks. Also, take care in knowing your customers can browse and buy from your store using any mobile phone or tablet.

• Edit HTML and CSS
  You have full access to the HTML and CSS of your store, making it easy to customize every aspect of your website and checkout.
• Brand and customize your online store
  Every template comes with its own intuitive settings so you can quickly and easily customize every facet of your storefront. If you are having trouble or need help customizing your storefront, please let a representative at Mystic Design and Print know and we will be more than happy to assist.
• Use your own domain name
  Use your own domain name, or purchase one through Shopify, BlueHost, HostGator, or 1&1.
• Web-based site builder
  Your online store comes with a full-featured content management system.

2) Robust, Secure Shopping Cart: Process credit card payments directly through Shopify, or other gateways
All credit card and transaction information is protected by the same level of security used by banks: a 256-bit SSL certificate. Plus, based on your location, Shopify will automatically calculate country and state tax rates.

• Accept credit cards
  You can accept Visa, MasterCard, Discover, and American Express the minute you launch your shop. You’ll get a low credit card rate and no hidden fees.
• 70 payment gateways
  From bitcoin to PayPal to iDEAL, Shopify integrates with over 70 external payment gateways from around the world.
• Multiple languages
  Your online store checkout comes in 50+ languages, and you can always translate your store’s theme to suit your needs.
• Automatic carrier shipping rates
  Receive automatic shipping rates from major shipping carriers like UPS, USPS, and FedEx.

3) Increase Store Management Visibility: Sell online, offline and on-the-go
Learn more about your customers and their shopping habits. Find their contact info and order history at a glance with customer profiles. Easily connect to fulfillment solutions such as Amazon, Webgistix, and Shipwire, or set up a custom fulfillment solution.

• Customer accounts
  Encourage repeat shopping by enabling customer account creation at checkout. Your customers can also check out as a guest without creating an account.
• Refunds
  Refund some or all of an order to the payment method used. Your inventory is updated automatically.
• Email marketing with custom templates
  Notify your customers of upcoming sales or new products with the MailChimp email marketing app. The Mailchimp application is integrated with Shopify, but these additional options for email service providers are also available: Infusionsoft, Constant Contact and iContact. Don’t worry if you are not familiar with how to setup an email marketing campaign, Mystic Design and Print can help.
• Manage on the go
  Use Shopify Mobile on your smartphone to update your store, manage inventory, fulfill orders, and contact a customer.

4) Search Engine Optimized (SEO)
Help potential customers find your store using search engines. Shopify supports SEO best practices like customizable H1, title, and meta tags.

• Product reviews
  Engage your customers and encourage sales with the option to leave SEO-friendly product reviews on your website.
• Social media integration
  All websites include social media integration, such as Pinterest, Instagram, Facebook, Twitter, and Tumblr.
• Discount codes and coupons
  Run sales and promotions by offering coupon codes that save customers money. You choose whether the discount is for dollars off, a percentage off, free shipping, etc.
• Sell on Facebook
  Your Facebook fans can browse your products and make a purchase without leaving Facebook.

5) Web Analytics Dashboard
An actionable dashboard of your sales, orders, and traffic helps you make the right choices for your business.

• Product reports
  Analyze and gain insight into your store’s growth. See which products are selling — and which ones aren’t. Reports can be exported for further analysis in your favorite spreadsheet tool, or can be sent to your bookkeeper or accountant.
• Google Analytics
  Google Analytics works with your online store, so you can track sales, visits, and referrals.
• Traffic/Referral reports
  See where your visitors come from, and how they found your online store.

Shopify is the world’s leading commerce SAAS provider, and the platform of choice for over 100,000 active global retailers.

Contact us online or call 1-775-846-8188 to find out how to get started with Shopify or any other partner programs we have recommended in this article.